How to Successfully Recover and Rescue Your Business During the Pandemic by Derek Goodman

A pandemic is truly an interesting time to be alive, though not at all in a good way. This is especially true for small business owners and even those who work independently. On the one hand, there’s the fear and uncertainty that comes from the diminished income of a suffering economy. On the other hand, there’s still the need to continue growing professionally and in business, which also must not be overlooked. Both of which, inevitably, leads to the quandary of finding new clients and holding on to the ones you already have. It’s survival of the fittest exemplified, and here are some resources to ensure that you’re on the winning side.

Help Is at Hand

No doubt, your priority right now is to stay afloat and survive the pandemic as a small business owner or independent worker. This is a truly challenging time. But fear not because there are resources that offer assistance in the form of funding, loans, and grants, which you may be eligible for and, in turn, keep you going for the foreseeable future.

• There’s no dearth of companies stepping up to offer funding to SMBs and individuals in need. ZenBusiness’s $1,000 grants are a great example and easy enough to apply to.
• The federal government’s CARES Act also has $350 billion allocated to help small businesses and their workers.
• There’s even financial relief to be had in the state and local government levels.

Sources Aplenty

As lucrative businesses become scarce, it’s an opportune time to leave your comfort zone and start exploring new ways to source clients and business. Social distancing has forced everyone to look to the internet for just about everything under the sun, and indeed, it’s also proving to be a valuable source of opportunities to further your business and income.

• There’s a good number of online job boards where you can find a plethora of new clients in just about any industry under the sun.
• Of course, you want to be smart in choosing job boards to ensure that you get quality, viable business, as well as adequate support.
• Your social media networks can also be great sources for potential clients.
• LinkedIn, in particular, can be a real goldmine.

Come Out on Top

As COVID-19 forced us to hunker down and explore new ways to live and do business, it’s wise to look beyond the pandemic and find ways to adapt in its outcome, not just as a business, but also as an individual and a professional. The objective is to hit the ground running in the post-COVID-19 world, and it’s well within your capacity to do exactly that.

• It’s important to have a concrete plan for the future of your work and/or business, so you’re ready to take on the world when it’s time to come out of lockdown.
• Life after COVID-19 will likely put a premium on e-commerce and digital transformation, to name a few, so you will want to adapt and innovate accordingly.
• The coronavirus pandemic can also be a time for professional and career changes as new opportunities open up in the world at large.

Ultimately, it’s not just enough to survive the pandemic as an entrepreneur and professional; a great deal of forward-thinking is just as necessary, as well. COVID-19 will come and go, yes. But you? You’re staying around for good.

About the Author

Derek Goodman created Inbizability.com, a site to offer you tips, tricks, and resources to help in realizing business ability and potential now. He is an entrepreneur who always wanted to make his own future. He knew growing his own business was the only way to do that.